By profession, I am in marketing. Before the girls were born, I spent years thinking about new product ideas, pricing strategy, and promotions. One of the tools I always enjoyed was market basket analysis.
A person’s market basket is what they buy during a single shopping trip. It’s so interesting to pull data for one item…men’s boxer shorts [hypothetically speaking]…to see what is most often purchased with it.
Hypothetically speaking again, I can tell you that batteries are one of the top items you’ll find along with men’s underwear purchases. Boys’ underwear purchases most often include glue (think school supplies). Bacon is often purchased with eggs, and smoked sausage with rice.
When the girls were infants, and I was not far removed from my marketing days…and maybe still swimming in some post-pregnancy hormones…I remember laughing so hard in thinking about what was in my cart at Target one time. I had run in super quickly, in between feedings, to pick up some essentials…things I couldn’t quite ask Hubby to buy me. I had only a couple of items, including nursing pads and control-top panties. I just wondered how prevalent was that combination!
For close to three years, my shopping cart was almost sure to contain some combination of baby items…diapers, wipes, bibs, strained peas, Puffs. Most weeks I felt like I was on auto-pilot, heading toward the baby section.
As I perused bibs and booties a couple of days ago in search of a baby gift, it struck me that I hadn’t been there in a while.
Certainly I don’t miss the expense of baby food and diapers [or the need for control-top panties!], but there was something a little bittersweet about that realization.
My girlies are growing up, alright…and I have the grocery receipt to prove it!